Nowadays, many merchants know to use cash register system software, but how many merchants are actually put into use? According to the editor, many merchants did not actually put it into use after purchasing the cash register system, or used some basic functions. Such as membership registration, consumption, etc. In this way, the editor thinks that it is a loss for the merchant to buy the software, and it does not allow it to exert real value. A good cash register system software, if used properly by merchants, can greatly improve its management efficiency and double its store performance.
So how should merchants use the member cash register system to improve our management?
1. Choose a high-quality and inexpensive member management system
The basic functions of the member cash register system on the market generally include member management, commodity management, consumption points, statistical reports, WeChat mall, etc. Membership systems like this are generally versatile systems, and we need to test many times before choosing to see if they are suitable for our industry. The manufacturer's member cash register system is more versatile, such as hotels, restaurants, KTV, pharmacies, supermarkets, 4s stores can use our system. If the customer has special needs, we can also carry out targeted secondary development to meet the customer's greatest needs.
2. To classify our members through the system
There is a member rank function in the member cash register system. We can classify our members according to the members' spending amount, consumption type, consumption time and other attributes. For example, in the beauty shop, when registering member information, we can classify according to the member's skin type, which can be divided into oily / dry / sensitive and so on. In this way, when we do marketing and promotion activities, we can quickly select a certain type of members, so as to formulate targeted programs.
3. Use the member system to communicate with our members more emotionally
During the member registration, the system can clearly record each member's telephone, QQ, email, WeChat and other communication information. On members' birthdays or more important holidays, we can use these communication tools to communicate emotionally with members, send birthday wishes, and festive greetings. Members will certainly feel warm. Especially today's WeChat marketing, mass users, professional marketing service platform, we can use it to push mass information every day. In the member system, there is also a point redemption function. When a member consumes a certain amount of points and meets the conditions for redemption, we can notify the member to redeem the gift. We can also use the system reminder function, member birthday reminder, consumption reminder, and member due reminder to let our merchants instantly understand this information and make a response.
4. Statistical report analysis
According to the member's consumption data report and recharge count consumption report, we can clearly understand the consumption status of each member, what type of product is consumed each time, the amount of consumption, the amount of recharge, the consumption of members of each level And other various data. Through statistical analysis of statistical reports, we can clearly understand the overall operation of the store, which is of great help in formulating a feasible marketing plan.
The editor summarizes the above points, and uses the cash register system to improve the level of merchants ’management of stores. Here, I will share and discuss with you! At the same time, we also wholeheartedly invite all merchants to experience our member cash register system!
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