What is the ‘Tape Test Challenge’?

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Unveiling the 'Tape Test Challenge'

By Jake Kirk • Tuesday 18th June 2013

Over the last few weeks, you might have seen mentions of the Tape Test Challenge in some of our emails and advertisements. If you’re curious about what this is all about, let me break it down for you. Essentially, we’re encouraging customers to consider an easy way to cut costs—by switching to a smarter version of a packaging staple: adhesive tape. The challenge is straightforward: compare your current tape supply to ours and see how much you could save.

When people talk about sealing packages, tape is often the first thing that comes to mind. As one of the most common tools in the packaging world, it’s no surprise that it’s so popular. Made with a pressure-sensitive adhesive that sticks securely to whatever you’re sealing, tape offers strength while being fast and convenient to use. It’s perfect for securing boxes, where just one strip is typically applied across the flaps. There are various types of tape available, mainly differing in the adhesive (either hotmelt or acrylic) and the carrier material (polypropylene or PVC). While it’s usually found in clear or brown, other colors exist, and we even offer custom-printed options. Considering its versatility and affordability compared to other sealing methods, it’s clear why tape remains the go-to choice.

Envirotape

We wanted to create a tape that retained all the benefits mentioned above but did so in a way that was both eco-friendly and resource-efficient. Traditional tapes come on large 3-inch cores, which seemed wasteful to us. So, we posed ourselves a question: What if we could make the core smaller while packing more tape onto the roll? This curiosity led to the development of envirotape—a revolutionary approach to packaging tape designed to minimize waste while maximizing efficiency.

These new rolls don’t take up any more storage space than their conventional counterparts, but they contain 127% more tape! This added length brings numerous advantages:

  • With each roll lasting significantly longer, there’s less frequent changing required, cutting down on downtime.
  • Since fewer rolls are needed, you’ll free up valuable warehouse space.
  • Reducing the number of rolls also means fewer trips to transport them, which cuts down on carbon emissions.
  • Smaller cores mean less cardboard waste, resulting in a 63% reduction in cardboard discards.
  • Most importantly, the cost per meter drops dramatically!

Why not give the Tape Test Challenge a try? Our easy-to-use calculator tool does all the heavy lifting. Just input your current tape order details, and we’ll crunch the numbers for you. You might be surprised at how much you could save!

I personally found this initiative fascinating because it shows how small changes can lead to big results—not just for businesses but also for the planet. Let’s face it, sustainability is becoming increasingly important, and initiatives like this help bridge the gap between cost savings and environmental responsibility.

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