With growing public awareness of anti-counterfeiting measures, anti-counterfeiting printing technology has evolved into a comprehensive and widely adopted method, gaining significant market share. According to the latest report from Pine Co., Ltd., titled "Global Anti-Counterfeiting Printing Market Forecast 2018," the global anti-counterfeiting printing market was valued at USD 26.1 billion in 2013. The market is expected to grow at an average annual rate of 5.5% over the next five years, reaching USD 33.8 billion by 2018.
Anti-counterfeiting printing involves multiple aspects, including anti-counterfeiting design and plate-making, advanced printing equipment, and specialized inks and papers. From a technological standpoint, it encompasses various techniques such as engraving and plate-making, computer-designed patterns, intaglio printing, rainbow printing, pattern alignment, double-sided printing, multi-color wiring, multi-color overlay, micro-printing, latent images, invisible images, and image interference printing. These methods are increasingly integrating with cutting-edge technologies to create more sophisticated and secure anti-counterfeiting solutions.
QR codes have emerged as a powerful tool in modern anti-counterfeiting strategies, especially in packaging. A two-dimensional barcode, also known as a matrix code, uses a specific geometric pattern to encode data in a black-and-white layout on a plane. It relies on binary logic (0s and 1s) to represent information through corresponding shapes. This allows for automatic data processing via image input devices or photoelectric scanners. Common two-dimensional code systems include DataMatrix, MaxiCode, Aztec, QRCode, Vericode, PDF417, Ultracode, Code49, and Code16K. QR codes were first developed in 1994 by Denso-Wave in Japan, with "QR" standing for "Quick Response," reflecting the goal of enabling fast decoding of the information they contain. They are particularly popular in Japan and South Korea and have become one of the most widely used two-dimensional barcodes globally.
In the food industry, QR codes are being used to enhance product traceability. By scanning a small two-dimensional code, consumers can instantly access detailed product information, including raw materials, production batches, and usage periods. This provides real-time visibility throughout the supply chain and improves transparency at the consumer level.
Raw material suppliers now often attach QR code labels to their products, which store critical details such as the manufacturer, expiration date, and other relevant information. When these materials are received at the production facility, the QR code is scanned and the data is entered into a database. A new QR label is then affixed to the raw material, containing details like the material number, name, storage date, and supplier. This system ensures full traceability and helps maintain quality control throughout the production process.
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