Reporter survey: online shopping furniture is not necessarily cost-effective

Online shopping furniture is not necessarily cost-effective

Online prices fluctuated by more than 5,000 yuan overnight, but the physical clerk pointed out that its quality is not as good as the physical store products.

Online shopping furniture is not necessarily cost-effective

Although similar products in physical stores are stable, they are sometimes lower than online.

Online shopping furniture is not necessarily cost-effective

Online shopping furniture is not necessarily cost-effective

There is no discount on the same group of products online, but if you place an order in a physical store, the clerk can help to think of a lot of money-saving methods, and even valuable gifts.

Earlier we talked about online shopping brand furniture, although the quality is relatively guaranteed, but compared with the direct purchase from the physical store, there are still problems such as long logistics time, high freight, and miscellaneous costs. Even more unusual is that the Jinghua home reporter's field investigation found that the same product still has a cheaper price in the physical store.

investigation method

The reporter first selected several items in the Tmall flagship store of Quanyou Home, Gujia Home and Qumei Furniture, and then targeted these products (some merchants have different online and offline products, and in the case that the products do not correspond completely, The reporter selected products with similar styles and sizes for comparison. In the online store, the logistics, price and other conditions are compared with the conditions of the online store. It turns out that the advantages of physical stores are still not to be underestimated.

Physical store order cycle speed

The reporter first took a photo of a set of Korean four-piece furniture on the Internet and went to the All-Friendly Home Store. The salesperson told the reporter that the online store did not completely correspond to the physical store goods, and introduced other Korean furniture to the reporter. The delivery time of the four-piece set was as short as 20 days, and the guarantee was “absolutely able to arrive”, which was bought online. The months of delivery of feedback from home feedback can be described as vastly different.

The reporter went to the Qumei Experience Store. For the online and offline synchronization products, the salesperson introduced that if the order is placed in the physical store, the delivery cycle can be reduced from about 15 days to about 12 days.

In Gujia's home, the reporter saw a sofa that was very similar to the online store. The salesperson said that if the color and the direction of the couch were not changed, "Curry is in stock and sent in a few days. If it needs to be changed, 30 days. I can enter the household.” The reporter went to the home shopping experience store where Tmall loves the hive. The salesperson told the reporter that the ordering procedure here is the same as that of the physical store, which is much faster than the order of the Tmall.

More flexible under the price service line

On December 1st, the reporter saw a set of Korean four-piece suits with a price of 9646 yuan in the Quanyou home online store. In the all-youth store, although there is no original version of this set of furniture, the reporter saw a set of American-style pastoral style furniture that is very similar to it. The quote on the same day is 100 yuan lower than the net price. The Korean four-piece set placed in the store recommended by the salesperson is only 8,000 yuan. When the reporter asked about the promotion of the All-Friendly Store on December 8, the Korean furniture fell to 7031 yuan. After the double 12, the online price of this set of furniture “magic” soared to 13,780 yuan.

In the Qumei Experience Store, when the reporter first went on December 1st, the furniture entity that looked at it could not place an order, and the clerk said that the online and offline price synchronization was 5071.2 yuan. If you choose a product that can be physically placed, you can get a certain extra. Amount of jewelry. When the reporter went back on the 8th, the furniture could be placed offline. Perhaps it was seen that the reporter had the sincerity of buying. The clerk counted the cabinets and bedside tables in the furniture combination for a discount. The overall price was only 4513 yuan, which was cheaper than the net price. 500 yuan.

On December 1st, the reporter first came to the Gujia entity store to show the clerk the picture of the sofa seen on the Internet. The price for the 3-person plus couch was 13,330 yuan. The clerk said that the entity is different from the online products, only one is similar, and the discount price for the day is 12,626 yuan. The reporter exclaimed at the time, how the entity is cheaper. The clerk explained, "You must have read it wrong. You must add a single sofa on the Internet. If you can't afford this price." But the reporter confirmed the online information in detail, and it really only has 3 people. On the 8th, the reporter once again came to the Gujia store, the same sofa has reduced the price by more than 100 yuan, and the clerk said that he can also participate in the store discount activities. In the experience store that loves the hive, the clerk bluntly stated that the price is sure to be synchronized with the Internet, but the order for the 300 yuan will be waived.

Speaking of the difference between physical store and online store products, Gu's clerk said that the products of the online store may be tail goods and processed products. "And the amount of work, the amount of leather, will be different. How can the physical goods not be? Online push, the cost can't match." But she said that the price on the Internet must be cheap. Sure enough, on the day of the double 12, the reporter paid attention to the price of this sofa directly dive to 7912.12 yuan, and always maintain this price.

Consumption tips

Compare before buying

In contrast, entities and e-commerce do differ in some respects. It is recommended that consumers compare more in the electricity store and the physical store when purchasing, in order to find real benefits and quality services. After some comparison, the reporter found that although online furniture has always been a cheap, fast and fashionable banner, it is not entirely true. Because in the physical store, consumers have more room for negotiation. For example, the problem of going upstairs, the reporter said that there is no elevator on the seventh floor, the sales of all friends directly said, "I am the store manager, this upstairs fee can give you a free!" Qumeidian store does not provide a change of service, but in Orders in the physical store can enjoy this service, "This is the advantage of our entity." As for whether it can postpone delivery, Gujia Home and all friends said: "No problem at all."

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