Innovative application of book labeling process on drug label
Booklet Label (BLL) refers to a label that combines a leaflet, a product specification, and a user manual. It can greatly increase the area of ​​the label image, present multi-language text or color graphics, and repeatedly paste and keep the product as a whole. The appearance is complete, so it is now more and more widely used in the field of pharmaceutical packaging (as shown in Figure 1), such as prescription and over-the-counter drugs, eye drops, health care products and other drug specifications. So, what is the book labeling process? How to achieve it?
Innovative background
How to put more information on a label with limited space? This issue has plagued many brand owners and print practitioners before the book label appeared.
Our company first came into contact with some internationally renowned brand customers who had this demand. At that time, the purpose was relatively simple, mainly because the same product needed to be sold to many countries and regions, and the official language used by each country and region was different. Therefore, it is necessary to print the outer packaging, labels and instructions for different languages ​​and languages ​​for different countries and regions, which brings a lot of inconvenience to the management of brand customers, and the production cost will be greatly improved.
To this end, booklet labels have emerged, which enable labels printed in multiple languages ​​to be displayed on the same label, making it easier for brand customers to manage and reducing production costs.
However, the book label has caused trouble for the printing business of printing companies. At present, the printing process of book labels used by most printing enterprises in China is: printing the manual page of the book, manual folding, printing the bottom page (adhesive material or non-adhesive material), the bottom page is covered with double-sided tape and bottom. Paper, manual insert and bottom page label overlay, die-cutting, usually take 4 to 5 times to complete the entire printing process, the product quality is a big risk.
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ShanDong YongFang Sanitary Products Co.,Ltd , https://www.sdyongfang.com