Shenzhen mahogany furniture market survey: 90% of the purchasers do not know the new national standard

The Chinese people's mahogany complex has long been a deer of Ding Ji . As early as the Song Dynasty, Wang Bai used the verses of "Chong Yu to cut the shadows, and the red sandalwood contains Lu Ying" to describe the preciousness of the mahogany and its unique beauty. Due to the preciousness of the wood used and the unique cultural significance of it, the price of mahogany furniture is often high to reach tens of millions; therefore, the high price and lack of supervision have led to a mixed market of redwoods and chaos; as early as last year, Some experts have expressed pains and sorrows that at present, China's mahogany market has 80% of fake mahogany furniture, and fraud has become the norm in the entire industry.

On August 1, 2012, the "General Technical Conditions for Redwood Furniture" (hereinafter referred to as "New National Standard"), which took more than two years, was officially released. This mahogany furniture, which has been placed on countless high hopes, can regulate the chaotic mahogany furniture market, so that fans of mahogany furniture can buy their own satisfactory furniture. Half a month after the introduction of the new national standard, Sohu Home Furniture Channel reporter visited the Shenzhen Art Exhibition Center and other places to explore the Shenzhen mahogany furniture market under the new national standard of mahogany furniture.

Phenomenon 1: The mahogany furniture market has become a disaster-stricken area of ​​“three no” products

"Which mahogany furniture has the product certification certificate?" The annual red furniture purchaser listened to the reporter asking for the product quality assurance book Sogou , and he replied with amazement. According to him, the annual red is the “first brand of Chinese rosewood”, which guarantees the true nature of the tree and has a three-year warranty. But these are only written into the purchase contract, and there is no relevant quality card and product certification.

Only Meilian Furniture has a qualified certificate

It is understood that, although the new national standard clearly stipulates that the mahogany furniture sold in the factory must have the product manual, the quality express card, the certificate of the three parts of the mahogany furniture product guarantee, but the reporter visited a number of mahogany furniture companies, found that Almost all companies do not have these relevant certificates, and many guides even said that they have never heard of these things.

In addition to the red furniture just mentioned, the shopping guide from the Redwood Square also said that although the furniture of the brand has the product manual, it will only write the maintenance related problems of the mahogany furniture; as for the name of the tree species that the reporter cares about, Write into the relevant contract, if there is any quality or tree problem, just take the contract to find the enterprise; as the new national standard drafting unit, Wu Shi Xinglong's shopping guide directly indicates Sohu.com , their products are true, no This kind of thing is needed; the shopping guide of Xinghetang directly ignores the reporter's question and continues to introduce his own products.

Only the guides of Meilian Furniture and Union Furniture have clearly stated that their furniture products are equipped with relevant product qualification certificates and quality cards when they leave the factory. The purchase guides of Midland Furniture even showed relevant quality cards to reporters. And a certificate of competency.

Phenomenon 2: The name of the mahogany furniture product is chaotic

In addition to the product certificate and warranty card that are not mandated by the new national standard, the reporter also found that some brands even failed the basic furniture name.

Qualified Union products label

According to the new national standard, the name of the mahogany furniture product must consist of the tree species name, the Latin name, the number of products and the variety. In addition to all the information on the label of all the products of Union Furniture, most of the other brands are missing. Latin name; and on the product label of Xinghetang, the reporter even only saw the product name and place of origin, and the rest of the relevant information can only be known by listening to the introduction of the guide.

Unqualified Xinghetang product label

According to the majority of shopping guides introduced goodfeel , the product naming "there is no relevant regulations, most of the customary methods between furniture companies", some of the detailed points written, some of the simple points written, meaning little. Just remember to write the tree species name, Latin name, number of products, etc. into the purchase contract.

Phenomenon 3: Jiucheng shopping guide does not know what the new national standard is.

The reporter found in the visit that the new national standard for mahogany furniture has been in place for half a month, and most of the shopping guides do not even know that the mahogany furniture has introduced new standards; even if it refers to the national standards of mahogany furniture, they almost do not refer to it. They are the national standard of redwoods introduced in 2000 or the "industry standards" issued in 2008.

In the red storefront, when the reporter asked if the mahogany furniture had relevant industry standards, the shopping guide said that there was no standard for mahogany furniture, but the mahogany had relevant national standards; while the guides of the mahogany workshop introduced the mahogany to the reporter in detail. The national standard of furniture, but what she recited is the content of the 2000 mahogany standard.

As the drafting unit of the new national standard of mahogany furniture, Wu Shixing’s shopping guide said when he asked the reporter about the new national standard of mahogany furniture, “I said it is very professional, and you can’t understand it”; The shopping guide of the furniture knows that on August 1st the country introduced the new national standard for mahogany furniture and introduced the key content of its new national standard to the reporter.

Phenomenon 4: The new national standard has no influence

I thought that it would become an important standard network super girl in the regulation of the mahogany furniture market. After the introduction of the month, even the mahogany furniture guides did not know what. It can be seen that the new national standard of mahogany furniture that was launched on August 1 is far less than expected for the entire industry.

Not long ago, at a forum held by Sohu Home to pay attention to the new national standard of mahogany furniture, Wang Yuan, general manager of Kyoto Baohexuan, said that many of the contents of the new national standard are relatively superficial, and there is no need to implement anything; even Nowadays, many companies fail to get the full text of the new national standard. In addition, it is ambiguous in some concepts, which makes its actual implementation less meaningful and can have less influence on the industry.

In fact, as early as the introduction of the new national standard, many industry people expressed pessimistic expressions, bypassing the old national standard setters (ie, the 2000 redwood national standard formulator) and the lack of relevant executive agencies, this fatal two weaknesses will only let The new national standard is a waste of paper; at the same time, the new national standard has a wide variety of new timber involved, and the price difference is too large. The real introduction will lead to chaos in the market and cause market instability.

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